Designing a website to encourage you away from the screen
Making the most of the weekend is something many of us can subscribe to. The execution however is sometimes a little trickier, especially if you live in the cities. Leaving the big smoke can feel like a lot of effort, with transport, accommodation, and the trip to plan, reverting to your sofa and Netflix is tempting.
Get up and GoTread
Our task was to create a brand that moved its target audience from coach potato to outdoor warrior. Designing a website that would encourage exploration and new adventures.
A focus on a smooth user experience.
Taking the stress out of exploring the great outdoors was a key focus for our user experience design on the website, whilst simultaneously ensuring that we automated many of the admin tasks through powerful customer WordPress plugins. The result was a beautiful website design, a seamless user experience and less headaches for the product owners.
