Seasonal Marketing Campaigns: 5 Steps for Success

With the holiday season approaching, a lot of marketers are looking into crafting the perfect seasonal marketing campaign, either for… View Article

Gutenberg WordPress Editor Update

WordPress has a brand new editor on the horizon: Gutenberg. It’s named after Johann Gutenberg. He introduced the first movable… View Article

Quick Ways to Improve Your Social Media Profiles

Social media changed the game, but many times small businesses are not utilising their social media profiles to their full… View Article

What’s the Difference Between Visual Identity and a Logo?

Your business starts with an idea. But how do you accurately convey this idea to the rest of the world?… View Article

Do You Need a Website Redesign?

There will probably come a time in your small business’s lifetime when your website isn’t meeting your business needs anymore…. View Article

Does My Small Business Need a Mobile App?

Apps are the shiny, digital toy on the business playground. Sometimes, though, mobile apps have the facade of being unattainable… View Article

How to Incorporate Micro-Influencers into Your Social Media Strategy

“I love this [Product] by @insertbrandnamehere, thanks for always making me look my best! Link in bio to purchase with… View Article

How To Retain Customers – Best Practices

Aiming to maintain relationships and retain customers can sometimes be difficult. Other times it can be extremely awkward…maybe a project… View Article

Preparing for Business Growth the Right Way

No matter the type of small business you’re in, growth is a part of business. Preparing for business growth is… View Article

11 Social Media Mistakes You’re Probably Making

How You Can Optimise Your Marketing Strategy On Social Media – The Right Way So you’ve been posting on your… View Article

How To: Travel Marketing for Agencies & Travel Businesses

What is Travel Marketing Travel marketing, also referred to as travelling marketing is a very specific form of marketing that… View Article

How to Maintain Brand Consistency

Have you ever watched a commercial or seen an advert and you know who the ad is for before the… View Article

The Importance of Data Privacy Compliance Under the GDPR

GDPR still hovers over us. We’ve outlined the best ways to ensure your website is GDPR compliant but data privacy… View Article

Your Ultimate Guide to Hashtags

Let’s face it, we live in a time where social media reigns. Hashtags have become second nature to every carefully… View Article

51 Common Website Terms Defined

Hosting, huh? Servers, what? We all have our specialities. Websites happen to be one of ours. However, we know that… View Article

How to Build a Brand

Your brand is one of your dearest assets to your business. A brand encompasses your organisation – how you speak… View Article

Free Imagery Tools for Your Social Media and Blog

Hello there and welcome back. In the past, we’ve done a blog on the best apps to use in conjunction… View Article

Maintain Your Company Culture as You Grow

Company culture is the personality of your organisation. You learnt the importance of having a strong company culture not only… View Article

Clever Apps to Help You Run Your Life & Business

Life is hectic, but that’s no shock to you. These clever apps can help you organise and distress in all… View Article

PowerPoint Design Tips for the Ultimate Business Presentation

Do you need to make your PowerPoint presentations look cooler but don’t know how? You came to the right place…. View Article

How To Prepare for a Business Trip

Whether you have to fly to attend a business event or you are just popping into town for a business… View Article

Establishing a Company Culture and Why It Matters

We’re sure you’ve heard at some point in your career happy employees make for happy customers. That’s where company culture… View Article

Drive Customers to Your Website: 5 Tips for Success

We love websites and the digital world. Unfortunately, people tend to think a website is the all-knowing, magical, mythical unicorn… View Article

Best Apps To Use in Conjunction With Instagram for Your Business Needs

Are you #Instagramobsessed? No, well you better not you have a business to run. As you figured by now with… View Article

How To Use Instagram Stories: A Small Business Guide

Instagram videos, gifs, and boomerangs, oh my! Instagram is moving on from solely a picture-based platform to focus more on… View Article

How To Write Effective Subject Lines For Email Marketing

You write hundreds of emails per day, you receive hundreds of emails per day. As a small business owner, how… View Article

How to Build a Blog Content Strategy That Drives Traffic + Free PDF Content Calendar

Content, content, content. As human beings, we now spend almost 8 hours a day consuming various media – let alone… View Article

3 of Our Favourite Design Trends to Happen to 2018

2018, the year that has so far taught us Tide Pods don’t taste great, (although pretty handy marketing for Tide)… View Article

The 6 Key Areas of Website User Experience

You’ve got your website, yay! You’re all set now, right? Uh, not quite. A website is no longer a static… View Article

How to Utilise Instagram for Business

What if I tell you Instagram is more than an online platform where Kim Kardashian uploads her selfies? Instagram started… View Article

Why Posting Consistently is Key to Social Media

Most people feel they have the basics of social media down. They have a solid page with eye-catching graphics, their… View Article

Quick Fixes to Increase Your Page Load Speeds

They say the tortoise won the race but with page load speeds, it was definitely the hare. Consumers expect instant… View Article

The Small Business Guide to Successful Email Marketing

You’ve got mail! It may no longer be a chime people love, but people still love getting good emails. The… View Article

7 Tips for a GDPR Compliant Website

It’s coming, GDPR is the buzzword floating around the water cooler right now. (Thank goodness they have forgotten about the… View Article

Creating a Social Media Strategy For Your Business

Social media is its own little world – one that is ever-changing and therefore tricky to decode! If posting cat… View Article

How Do I Use Video for My Brand?

Did you know that authenticity is one of the most important factors to keep customers coming back? It’s all about… View Article

10 Design Jargon Concepts Debunked

When it comes to design, there are a lot of terms used that you might not know about as a… View Article

Building an Effective Website

Efficiently building a website for your business is crucial to getting your business’s message out there. After all, without a… View Article

How to Use Twitter for Business

Did you know Twitter is used for more than retweeting memes? Shocking but true! You can use Twitter for business to… View Article

Does Your Business Need a New Logo?

A common question we get at Forty8Creates is whether or not it’s actually worth going the extra mile to come… View Article

What is Newsjacking?

Are you struggling to keep up with the content posts on your blog? We get it. At Forty8Creates, we’re all… View Article

How to Incentivise Small Business Growth

When you’re growing as a small business there are a lot of things to think about to keep your business… View Article

How to Create Client Personas

Here at Forty8Creates, we are always trying to share our best hints and tips to give your small business a… View Article

How Can Social Media Help With Brand Awareness?

It’s well known that social media can help with brand awareness and is great for helping small businesses begin their… View Article

How to Write a Blog Using Your Brand’s Voice

You might have seen just how keen we are on every small business having a blog, and we’ve even given some… View Article

How Do You Brand a Company?

Or maybe the question should be, “How do you brand a company in a digital world?” either way my answer… View Article

7 Tips to Keep Your WordPress Website Secure

Did you know that as of this year WordPress powers more than 26% of the web? That’s a gargantuan amount… View Article

Why Aren’t People Liking My Facebook Business Page?

So why aren’t people liking my facebook business page? Good question! You have set up your business page, filled out your… View Article

What to Write About on The Blog in 4 Steps

“What to write about on the blog” is a question I often get asked by small businesses owners who know… View Article

5+1 Reasons Your Small Business Needs a Blog

  If you are looking for a short answer to the question “does my small business needs a blog?” then… View Article

What is a Rebrand/Rebranding?

Rebranding, much like branding conjures up ideas of a quick logo change or updating your visual presence. Whilst both these… View Article

How a Content Strategy Can Accelerate Your Business Growth

Business growth is something all us entrepreneurs dream of, yet are kept awake at night at the thought of taking… View Article

What is Hosting?

What is Hosting? Website hosting is one of many words that come from a web designers mouth that may seem… View Article

What Is a Whitepaper and How Can You Use It

What Is Whitepaper? “Whitepaper” is a bit of a buzzword at the moment. Especially in the blogs that we’ve been… View Article

5 Tips on Utilising Facebook for Small Business

We love to share with our lovely audience the information that we have picked up since starting our business so… View Article

What is Data Visualisation?

Data Visualisation is the art of showing large amounts of data in a creative way, either through graphs & charts… View Article

4 Fantastic Creative Minds We Admire

In a world full of amazing business men and women and inspiring success stories there is no shortage of influential… View Article

Essential Gadgets for Designers

The life, and mind, of a creative individual, is often a chaotic place. A million ideas and thoughts and not… View Article

How to Write a Great Design Proposal

One of the hardest parts of running a creative agency of any kind is securing clients. With so much competition… View Article

3 Reasons to Invest in Professional Logo Design

So, you have taken the plunge and decided to start your own business venture – congratulations! After much R&D you… View Article

How to Utilise Pinterest for Your Business

As you are probably well aware by now Pinterest has become an amazingly popular platform to share ideas and find… View Article

How to Tackle a Creative Block

There are many people who make a living off of their creativity. Writers, musicians, designers, artists and the like rely… View Article